TOOM

Pop-up store

"STADTGRÜN" BY TOOM

Together with the DIY chain toom, we opened the greenest pop-up store of all time in the heart of Cologne in April 2018.

"StadtGrün" by toom offered the hobby gardeners in Cologne everything their green heart desires on around 200 square metres. From organic food garden assortment to plants, cacti and growing material to free gardening workshops, there was something for every plant lover.

The new temporary store concept focuses on toom's own quality brand, above all the organic food garden range, and further conveys the sustainability concept of the DIY chain to customers. With the store offer, toom is primarily aimed at young, urban people and offers them lots of inspiration on how they can make their own city balcony or allotment garden even more beautiful.

From the concept to production, construction and operation, we supervised the entire project in close cooperation with our customer.

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